Why BI is for everyone

If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), then think again. In the past, companies needed to hire expensive experts to really delve into BI. But these days, there is a range of affordable self-service tools that will allow small- and medium-sized businesses […]

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free […]

You need to know these BI terms

Are you thinking of making the move from simple Excel data extraction to more sophisticated business intelligence tools? It’s an essential step for any company looking to up the ante and gain real insights into business performance as of today, and to compare that to your company’s direction in order to understand what’s needed to […]