No one can deny that social media has become a powerful online marketing tool. It’s cheaper, more effective, and a lot cooler. It is especially advantageous to small businesses that don’t have budgets for print or TV ads. Interested in creating a social media ad of your own? Read on. Why advertise on Facebook? Above […]
Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals.
One point five billion people check Facebook every single day. That’s a lot of potential business for companies that take the time to manage and update their profile. There are lots of ways to simplify social media engagement that don’t require much time or money, but these six are our favorites.
Facebook is no longer the most popular social media platform for US teens. According to a recent survey by Pew Research Center, only 51% of US teens aged 13 to 17 years are using Facebook. This is much lower than the shares for US teenage Snapchat users (69%), Instagram users (72%), and YouTube users (85%). […]
For most people, social media is a convenient way to stay in touch with family and friends. For a small group of people, it’s an opportunity to profit off other people’s trust. Here are some things you can do to continue enjoying Facebook and Twitter without compromising your privacy.
Regardless of your company’s size, social media marketing is a valuable tool you can’t afford to ignore, especially if your business is brand new to the marketing world. Here are some tips you can take away to start making some noise in the social media stratosphere.
Before Social Media platforms like Facebook went live, HIPAA was established to protect the privacy of medical providers and their patients. And although there are no specific rules for Social Media use, every healthcare organization must implement security protocols that adhere to privacy policies.
Businesses have made lots of money using social media to engage with current and potential customers for years now. But after a recent breach, some users are reevaluating Facebook’s reputation. Read on to know how this concerns you and if you must do something about it.
Facebook users woke up to a nightmare when they heard that the social media giant and associated app developers were selling their sensitive data to companies, like Cambridge Analytica, without their consent. So if you’re concerned about being one of the 50 million users whose data have already been sold, you should check out the […]
Have you decided to build up your web presence and attract new customers using social media? Here are five tips on how small- and medium-sized businesses (SMBs) can turn likes into dollars. #1. Choose the right platform Between Facebook, Twitter, Instagram, YouTube, and LinkedIn to choose from, you may be tempted to sign up for […]