Blog

How to create Facebook ads that convert

It’s the holiday season, and that means people are more likely than ever to spend money. While people are out shopping in full force, many come home to warm up and inevitably end up surfing their favorite social media network: Facebook. So if you’ve been trying to get a piece of this action with little […]

Tips to add value to your blog

When listing your company’s assets, your blog probably doesn’t make the cut. Many businesses tend to ignore blogging – which is a real mistake these days. By putting time and resources into your blog, your can transform it from just another webpage to one of the most valuable things to your company’s growth. We’ve complied […]

How to diffuse negative online commentary

Between the smartphones, iPads and desktops we all use, more and more people are spending hours of their day on the Internet. And at one point or another, someone is likely to say something bad about your business online. Whether it is true or not, you need to know how to respond when it happens […]

Tips for smart BI planning

Implementing Business Intelligence (BI) software and other tools can help your company grown by leaps and bounds. However, it has to be planned for with the proper level of diligence and care to truly be beneficial to your business. Haphazardly installing BI software can result in an expensive misstep that sees you fall behind the […]

How your boring brand can win on social media

You may think social media is designed for exciting brands like Google or MTV. And who could blame you, as these brands both have millions of followers. Because of this, you may think there’s no place for your boring brand on social media, right? Think again. Here is one brand that’s making some noise in […]

Storm warning: prepare staff and clients

When your employees see snow on the ground, the thought of a day off immediately pops into their heads. Of course your customers are still reliant on you to provide the goods and services they have come to expect from your business. Before a storm hits, you should be communicating with both staff and clients […]